The strategic cooperation between Action Global Communications and Zenox Public Affairs

The Action Global Communications Group Action Global Communications announces the synapse of a strategic cooperation with Zenox Public Affairs Ltd Zenox Public Affairs, for the expansion of the specific Public Affairs services offering in Cyprus, based on an integrated communication plan.

In the context of partnership, two Organisations undertake to develop a transparent strategy for communication and interaction between agencies, businesses, and politicians, within the framework of policy-making. With an emphasis on lobbying, two Organisations act upon through negotiation and mediation between clients and policy-makers, whether they belong to the executive or the legislature, as appropriate. Whilst, at the same time, services are also provided for the composition of proposed legislation.

Lobbying is a legitimate participatory democracy tool that each organisation can use to put forward its arguments and engage in open dialogue with all interested members. It should be noted that lobbying is a controlled process of communication between citizens and those who exercise public authority and is already in front of the Committee of Institutions of the House, proposed legislation on Transparency in public decision-making procedures and related issues, which will regulate the service and create a distinct line between political grace and lobbying in Cyprus.

Action Global Communications headquarters in Nicosia and is an independent network that gives an inclusive range of services of communication and marketing and focused on developing markets. It has 14 offices in Eastern Europe, the Eastern Mediterranean, the Middle East, and North Africa (MENA), Russia, Commonwealth of Independent States (CIS), and partnership offices, offering in the network a vigorous presence which comprehensive more than 40 markets.

Zenox Public Affairs, is a public affairs startup that is involved with government relations and supports proper, and transparent lobbying. It started its activities on 1η December 2020 and is a member of the Cyprus Association of Lobbyists and Public Affairs Professionals (LPAP). Intending to become a public affairs and government relations Organisation, Zenox Public Affairs provides policy-making solutions through lobbying and other services offering the Cypriot market a stable platform for communication and interaction between organisations, businesses, and officials.

The Director-General of Action Global Communications in Cyprus and Greece, Dimitris Ioannidis said: "Lobbying is a vital tool, especially for companies that expand their operations in the Cyprus market and face difficulties – often economically unfavourable – due to the absence of relevant laws for their sector or due to anachronistic legislative frameworks that do not reflect the current reality, unlike other countries of their activity. Together with Zenox Public Affairs, we look forward to supporting these customers through a transparent and regulated lobbying process as part of a comprehensive communication program to properly and accurately inform all stakeholders."

On behalf of Zenox Public Affairs co-founder Nikolas Kyriakidis said: "Our partnership with Action Global Communications aims to integrate our services into an integrated communication framework. Our customers will be able to benefit from the extensive and comprehensive experience of an experts’ team that they will offer specialized services to achieve its communication and business objectives."

Recently these two Organisations presented the importance of lobbying, within a regulatory framework, during the 5th Action Webinar organized by Action Global Communications entitled "The practice of Public Affairs through regulated lobbying". During the webinar, the need to regulate lobbying in Cyprus was highlighted, ensuring that its implementation is transparently proceeded and based on the best practices of the other Member States of the European Union.ο Action Webinar που διοργανώθηκε από την Action Global Communications με τίτλο «The practice of Public Affairs through regulated lobbying». Κατά τη διάρκεια του webinar, τονίστηκε η ανάγκη ρύθμισης του lobbying στην Κύπρο, που θα διασφαλίσει ότι η εφαρμογή του γίνεται με διαφάνεια και με βάση τις καλές πρακτικές άλλων χωρών μελών της Ευρωπαϊκής Ένωσης.

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